4 storytelling strategies B2B companies should use to generate ROI on videos
Here's how to tug at your viewer's emotions by following these four storytelling techniques and plot... Read MoreCategory: B2B Marketing
Earthly beings are becoming smarter by the nano-second with all the information and data being tossed around these days. We have all this knowledge that would knock the dress socks off Alex Trebek. But how are we making the knowledge powerful?
More and more, we are using techniques in cool motion graphic videos that help make all this information stick with us. Good data visualization in infographic videos makes information meaningful. Something simple like colour changes, font size, shape and orientation help our brains process data. It’s like power pellets that are constantly increasing our brain power! Infographic videos take complex data and make it easy on the eyes, which helps our brains gain more knowledge for us to communicate and share. It’s so smart.
Check out this cool motion graphic video, by Column Five Media, that shows us how effective data visualization is for communicating knowledge.