How to improve your call to action on YouTube

How to improve your call to action on YouTube

As video marketing continues to improve in interactivity, you don't want to miss opportunities for y... Read More

Category: Video Optimization
Autoplay: How to make your customers and bottom line happy

Autoplay: How to make your customers and bottom line happy

Make no mistake, autoplay is here to stay.... Read More

Category: Ways to Use Video
How to measure your video content’s effectiveness

How to measure your video content’s effectiveness

While video content is increasingly important in today's world, you have to face the simple fact tha... Read More

Category: Video Optimization
A step-by-step guide to incorporating video into live events

A step-by-step guide to incorporating video into live events

Events are an important resource for B2B companies.... Read More

Category: B2B Marketing
Selling video to the C-suite

Selling video to the C-suite

To most marketers, the value of video is abundantly clear.... Read More

Category: Video Marketing
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Video Drives ROI, Says Brightcove’s Stu Barnes

Video Drives ROI, Says Brightcove’s Stu Barnes

In a conversation with Switch, Stu Barnes, commercial director at Brightcove, an online video hostin... Read More

Category: B2B Marketing
12 Days of Switch Explainer Videos: TOPO

12 Days of Switch Explainer Videos: TOPO

Happy Holidays from Switch Video! For the next 2 days, we’ll be counting down some of our favorite... Read More

Category: Explainer Video
12 Days of Switch Explainer Videos: NetConneXion

12 Days of Switch Explainer Videos: NetConneXion

Happy Holidays from Switch Video! For the next 7 days, we’ll be counting down some of our favorit... Read More

Category: Explainer Video
Design videos to get attention from the right viewers

Design videos to get attention from the right viewers

It’s a harsh truth, but consumers just don’t have the attention span they used to have.... Read More

Category: B2B Video Optimization
YouTube Marketing

YouTube Marketing

YouTube is an incredibly powerful marketing tool. Most people don’t know it, but YouTube is the #2... Read More

Category: Video Marketing
Go After the White Whale with Account-Based Marketing

Go After the White Whale with Account-Based Marketing

There's more than one approach to fishing.... Read More

Category: B2B Marketing

Video Interviews

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Video Expert: CJ Bruce

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Video Expert: Clayton Talmon

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Video Expert: Devra Prywes

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Video Expert: Alyssa Thelen

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Video Expert: Bing Chen

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Video Expert: Chris Barnes

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Video Expert: Chris Vasquez

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Video Expert: Greg Jarboe

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Video Expert: Jason Thibeault

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Video Expert: Jennifer Grogono

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Video Expert: Kurt Lohse

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Video Expert: Reed Lucas

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Video Expert: Ryan Noel

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Video Expert: Stu Barnes

From Facebook

The Clever Office added 3 new photos. ... Read More

B2B marketing isn’t typically known for being creative because its trying to appeal ... Read More

6 ways animated videos can benefit your business All businesses can benefit from the ... Read More