According to SearchEngineWatch.com, 48 hours of video footage is uploaded every minute or so. On one hand the importance of video content is paramount to a well-rounded web marketing strategy. On the other hand, if your videos aren’t optimized correctly they will get lost in the shuffle of thousands of videos on the web. So …
You’re interested in having your very own explainer video, and you want some tips for how to go about telling your story in your video – we have you covered! Below is a guest post Andrew Angus wrote for OnlineVideo.net on the 5 storytelling tips that will make your online video successful! ——— Online video …
In today’s accelerated digital universe, time and language are being compressed at unprecedented rates. When conducting business, many people avoid meetings or phone calls because they take away too much time from their schedules. Some opt to communicate strictly via e-mail and others prefer texting. Clearly, shorter is better. We have people contact us all …
While the Beatles sing the mantra that all you need is love, marketing gurus have a different mantra. The marketing mantra says that all you need are promotional videos with an educational slant to help you promote your business and boost your sales. Video marketing has been exploding on the Internet for quite some time …
Picture this: You’re visiting a company’s website for the first time. As you’re viewing the site, you click around from page to page looking to learn more about the company’s product when you end up landing on the About page. And then it grabs you. The company begins to tell a story. Not any story, …
Want to know how to turn your online video into your number one sales tool? Andrew Angus gives the lowdown on the 9 ways that you can make that happen below! According to a 2011 Content Marketing Institute study, 90% of B2B marketers do some form of content marketing, whether they realize it or not. …
People have been telling stories for many thousands of years and believe it or not, some of the things that were effective way back when are just as powerful today. Yes, early explorers, historians, marketers, salesmen and women didn’t have digital cameras, computer graphics, audio software and non-linear editing, but through trial and error, they …
We know the feeling well. You start out trying to decided whether or not to do an explainer video by looking through all of the available research and case studies where you learn that explainer videos can increase conversions by 20% or more. You eventually realize it would be the best way to explain online …
Explainer videos and animated videos can easily be created with the whiteboard production process. The key to shooting these videos is to make them look as professional as you possibly can. After all, these videos are representing your business or company, and it is your current and potential customers that you want watching these videos. …
For those of you who are familiar with Switch Video and our Blog, you will know that health and wellness are two things are very important to us. It was our passion towards these topics that led to our videos for Georgian College as well as the Collingwood General & Marine Hospital. Check out the …
