Search Results for: personalization

Video Personalization

Advocamp   University of Waterloo Campaign

Brandon Houston March 13, 2017
Video and Personalization Go Better Together [Infographic]

Video and Personalization Go Better Together [Infographic]

Video and personalization  are terms at the top of the marketing best practices list.

Brandon Houston March 30, 2015
Marketing in the Age of Hyper-Personalization: What it is & What You Need to Know

Marketing in the Age of Hyper-Personalization: What it is & What You Need to Know

Personalization has become a key part of today’s marketing strategy. This has been true for a while now, but we’re actually talking about a different kind of…

Brandon Houston August 21, 2014
Personalization + Switch Video is a Match Made in Marketing Heaven

Personalization + Switch Video is a Match Made in Marketing Heaven

We’re excited.  Today we are proud to officially announce the release of Switch Merge, a new product.  Think of it as “mail merge” for video. And it’s…

Brandon Houston March 27, 2014
Inject Some Life Into Your Next Animated Video

Inject Some Life Into Your Next Animated Video

While all of our explainer videos are lively, they’re not necessarily life-like. After all, animation is our specialty but we recognize the impact live video can…

Julie Kaden August 1, 2019
Hook, Line, Sinker: Using Video to Flow Through the Funnel

Hook, Line, Sinker: Using Video to Flow Through the Funnel

If it seems like we’re champions for using video as a marketing and sales tool, it’s because we are. It’s also because it works! We’ve helped our clients…

Julie Kaden June 20, 2019

Debut & Switch Video

We've had incredible success using video personalization both before an event as well as a followup after. Best used in email campaigns that can go out to a few…

Brandon Houston December 5, 2018

GMC & Switch Video

When planning for marketing a conference or event, video provides a variety of opportunities to engage potential attendees. From pre-event marketing to post-event…

Brandon Houston November 8, 2018
How Vidyard Harnessed the Power of Personalized Marketing Video

How Vidyard Harnessed the Power of Personalized Marketing Video

We all suffer from email overload sometimes, especially at certain times of year.

Brandon Houston May 4, 2015
Marketers Can Learn From Facebook's Personalized Videos

Marketers Can Learn From Facebook's Personalized Videos

Around Thanksgiving last year, Facebook rolled out "say thanks" videos, which enabled users to create a video thanking an individual friend for good times.

Brandon Houston March 16, 2015

Thanks for Registering

You are now registered for our upcoming webinar Successful LeadGen with Twitter on Wednesday, April 22nd, 2015 at 2:00pm Eastern | 11:00am Pacific. How Twitter Ads…

Brandon Houston February 23, 2015
21st Century Marketers Can Learn from 1950's Mad Men

21st Century Marketers Can Learn from 1950's Mad Men

Many marketers will already be familiar with that quote. It's from the book "Ogilvy on Advertising" (18 Miracles of Research" pp158-163) published by Vintage Books…

Brandon Houston February 13, 2015
Losing with Antiquated Marketing? Learn from Social Selling.

Losing with Antiquated Marketing? Learn from Social Selling.

The buying process has been changing for some time, and sales needs to change along with it.

Brandon Houston December 11, 2014
How Switch Merge Increased CTR by 272%

How Switch Merge Increased CTR by 272%

You’ve probably heard us talk about Switch Merge before - our technology for video merge. Like mail merge, but for video. In case you don’t quite remember what…

Brandon Houston October 23, 2014