6 Steps to Revamping Your Video Analytics

6 Steps to Revamping Your Video Analytics

Video marketing and analytics go together like peanut butter and jelly. You can’t fully enjoy one ... Read More

Category: B2B Marketing
Skyrocket Your Email Click-Through Rate With Video

Skyrocket Your Email Click-Through Rate With Video

The average email inbox is not a serene Zen garden of well-organized messages; it’s a crowded,... Read More

Category: B2B Marketing
The Importance of a Great Script

The Importance of a Great Script

The script used in an explainer video plays a pivotal role.... Read More

Category: Explainer Video
Why Creativity Matters in B2B Marketing

Why Creativity Matters in B2B Marketing

Being a B2B brand does not give you a license to bore. Even if you’re working in an industry p... Read More

Category: B2B Marketing
7 animated video trends to watch in 2017

7 animated video trends to watch in 2017

All businesses are looking for successful ways to increase ROI on videos while developing unique mar... Read More

Category: Motion Graphic Video
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Do Emails With Video Have a Higher Open Rate?

Do Emails With Video Have a Higher Open Rate?

Marketers often struggle to reach prospects with email.... Read More

Category: B2B Marketing
5 Things Not to Do When Asking for a Customer Testimonial

5 Things Not to Do When Asking for a Customer Testimonial

Think about the last time you made an important purchase.... Read More

Category: B2B Marketing
The Definitive Guide to Your Social Video Strategy

The Definitive Guide to Your Social Video Strategy

It’s no secret how crucial video is to your content marketing strategy. It’s engaging, i... Read More

Category: B2B Marketing
How Rypple Beat The Odds With Video Plays

How Rypple Beat The Odds With Video Plays

Most marketers will say that people don't watch long videos online anymore, at least when it comes t... Read More

Category: B2B Marketing
What’s the Best Animation Style for an Explainer Video?

What’s the Best Animation Style for an Explainer Video?

We know the feeling well. You start out trying to decided whether or not to do an explainer video by... Read More

Category: B2B Video Optimization
Video Loading Times: Why Two Seconds Makes a World of Difference

Video Loading Times: Why Two Seconds Makes a World of Difference

Here at Switch, we’re all about explainer videos that get results. If your video doesn’t accompl... Read More

Category: Explainer Video

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