How to Boost Infographic Success with Animation

By Brandon Houston on March 20, 2018

The goal of all media is to tell a story. And, really, we’re all storytellers at heart. For as long as there have been humans, there have been stories to tell. We use them to inform, entertain, persuade, explain, and for a host of other reasons that are as old as time. So, naturally, we …

Continue reading ...

Could Video be Your New Sales Associate? [Infographic]

By Andrew Angus on March 20, 2014

Video can be a powerful sales tool.  Our infographic provides the full story. It’s worth highlighting that in just two minutes, a video can provide consumers with the information they need to feel confident about a purchase. Online shoppers who view a product video are 85% more likely to buy than those who don’t. Video helps …

Continue reading ...

The A to Z of Explainer Videos [Video]

By Andrew Angus on October 3, 2013

Online explainer or demo videos are just one popular example of the many ways you can advertise your business. But no matter what option you choose, your marketing campaign has to do two things: it must get noticed, and it must convince people to buy your product. You want to choose a strategy that maximizes …

Continue reading ...

Motion Graphics and Brain Power

By Andrew Angus on November 7, 2011

Earthly beings are becoming smarter by the nano-second with all the information and data being tossed around these days. We have all this knowledge that would knock the dress socks off Alex Trebek. But how are we making the knowledge powerful? More and more, we are using techniques in cool motion graphic videos that help …

Continue reading ...