What Makes Switch Video Different?

By Andrew Angus on December 4, 2014

Switch makes videos that help customers explain big ideas to target audiences, whether it’s highlighting a big problem, introducing a solution, or simply explaining how something works. Switch Video has helped hundreds of companies launch their products and services, from small startups to the biggest brands in the world, like LinkedIn, American Express, and Hewlett …

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Outperforming the Average Video, A Case Study

By Andrew Angus on August 13, 2014

Rypple, a human resources platform, wanted an explainer video that would effectively demonstrate the value of their services and invite viewers to sign up for a free trial. Switch helped them increase conversions on their landing page by 20% using an animated explainer video.

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Check This Out: The Art of the Explainer Video

By Andrew Angus on August 6, 2014

A bad explainer video might just be better than no video at all. At least that’s what I thought when I created my first “video” – using PowerPoint and a simple voice over. Boy, was I wrong! From my first video to Switch Video, I have helped tell the stories of hundreds of clients through explainer videos. With this experience, I have learned some key things about how explainer videos work and what sets a great video apart.

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