The average email inbox is not a serene Zen garden of well-organized messages; it’s a crowded, hectic venue full of personal correspondence, special offers, and straight-up spam. Needless to say, as a marketer, standing out in this sea of subject lines requires a creative approach. Offering relevant, engaging copy that cuts through the clutter is …
Video remains a crucial part of marketing budgets.
The mass adoption of Internet-connected mobile devices has lead to a new digital lifestyle.
It’s no secret that video is king in 2015 when it comes to online marketing, and that trend is only expected to grow in 2016 and 2017. Video is easier to capture people’s attention and keep them engaged. Forrester Research states that a one minute video has the same value as 1.8 million words and …
It almost goes without saying that video marketing is the newest darling of the digital advertising world.
“If I had more time, I would have written you a shorter letter.”
We all suffer from email overload sometimes, especially at certain times of year.
We’re always happy when our clients are pleased with the creative services we provide them, but it may be just a little more satisfying when our handiwork will be seen by roughly 7 million television viewers.
Here at Switch Video, our clients often want to use animated video to help explain some of the interesting but hidden things inside their supply chains or how their products are created.
Every day, video becomes a more valuable part of the marketer’s toolkit.