Skyrocket Your Email Click-Through Rate With Video

By Brandon Houston on April 18, 2017

The average email inbox is not a serene Zen garden of well-organized messages; it’s a crowded, hectic venue full of personal correspondence, special offers, and straight-up spam. Needless to say, as a marketer, standing out in this sea of subject lines requires a creative approach. Offering relevant, engaging copy that cuts through the clutter is …

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Best Animated Explainer Videos of 2015 (So Far)

By Brandon Houston on July 28, 2015

It’s no secret that video is king in 2015 when it comes to online marketing, and that trend is only expected to grow in 2016 and 2017. Video is easier to capture people’s attention and keep them engaged. Forrester Research states that a one minute video has the same value as 1.8 million words and …

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