Swimming with Sharks: How Our Client's Explainer Video Wowed 'Shark Tank' Producers
We're always happy when our clients are pleased with the creative services we provide them, but it may be just a little more satisfying when our handiwork will be…
Why Marketers Should Sell With Facts, Not Flash
Here at Switch Video, our clients often want to use animated video to help explain some of the interesting but hidden things inside their supply chains or how their…
Surprising Ways to Use Video
Every day, video becomes a more valuable part of the marketer's toolkit.
3 Tips to Make Interesting B2B Marketing Content
There's a misconception out there that B2B marketing can't be fun.
Creating a Kick Ass Video Marketing Strategy: Part 1
So you've decided to start a video marketing strategy.
3 Tips for Making Shareable Videos
How do you make content that customers want to share?
A Modern Marketer’s Video Gets Personal for the Holidays
We all get Holiday emails this time of year from the businesses we support. How delightful! A company you enjoy working with is showing its appreciation and respect…
Losing with Antiquated Marketing? Learn from Social Selling.
The buying process has been changing for some time, and sales needs to change along with it.
What Makes Switch Video Different?
Switch makes videos that help customers explain big ideas to target audiences, whether it’s highlighting a big problem, introducing a solution, or simply explaining…
Use Video to Meet Marketing Goals
Video can help companies meet their top marketing objectives.
Storytelling Tips for Video Marketers
People often find stories more memorable and compelling than just a straight statement of facts.
Facebook Becomes More Video-Friendly
If you aren't uploading your marketing videos to Facebook, you’re missing out on an additional marketing content platform. Several recent changes on the social…
Here’s Why Americans Love Digital Video & How Companies are Adapting
Digital video is becoming the source of entertainment for many Americans. A new survey from GfK Media and Entertainment found U.S. adults are watching more digital…
4 Reasons You Should Consider a Video Series
Despite what you may think, creating a video series is not hard to accomplish. If you’re already on the road to creating one video, creating a video series is…
Venture Capitalist vs. Crowdfunding: What’s the Difference?
Having trouble deciding how to fund your startup? We created a video underlining some of the key differences between venture capitalist and crowdfunding. Watch it…
Innovate Your B2B Marketing Strategy with Video
As a marketer, we tend to focus on the product we’re marketing, the value of products and services, to business leaders. While we focus on what we are marketing,…