Video Marketing


Category

The micro-moments trend and how it impacts video marketing

The micro-moments trend and how it impacts video marketing

The mass adoption of Internet-connected mobile devices has lead to a new digital lifestyle.

Brandon Houston November 17, 2015
How Different Styles of Explainer Video Tell a Unique Story

How Different Styles of Explainer Video Tell a Unique Story

There are numerous varieties of videos that work effectively in different roles.

Brandon Houston November 11, 2015
Best Animated Explainer Videos of 2015 (So Far)

Best Animated Explainer Videos of 2015 (So Far)

It’s no secret that video is king in 2015 when it comes to online marketing, and that trend is only expected to grow in 2016 and 2017. Video is easier to capture…

Brandon Houston July 28, 2015
7 Blog Posts That Point You Toward a Great Explainer Video Company

7 Blog Posts That Point You Toward a Great Explainer Video Company

A good explainer video may be worth its metaphorical weight in gold.

Brandon Houston July 23, 2015
What Does It Mean to Be a Bold Marketer?

What Does It Mean to Be a Bold Marketer?

Do you remember the first time you saw him? He seemed to be born of the uncanny valley, a place usually reserved for artificial intelligence.

Brandon Houston July 1, 2015
Video Helps Pharmaceutical Companies Educate & Engage Doctors

Video Helps Pharmaceutical Companies Educate & Engage Doctors

Besides being one of the most heavily regulated industries, the pharmaceutical sector is also slightly behind the times when it comes to marketing.

Brandon Houston June 22, 2015
5 Ways to Get Value Out of Your Explainer Video

5 Ways to Get Value Out of Your Explainer Video

So you've got a brand new explainer video.

Brandon Houston June 15, 2015
5 Ways Mobile Will Destroy Your Video Marketing Campaign

5 Ways Mobile Will Destroy Your Video Marketing Campaign

Here are five ways that mobile can be a landmine if you don't take the right steps to get your content in front of the right audience.

Brandon Houston June 8, 2015
What Marketers Can Learn From Khan Academy's Video Strategy

What Marketers Can Learn From Khan Academy's Video Strategy

Whether a company is focused on educating buyers about its brand or wants to help students of all ages learn about a nearly endless list of topics, video is the…

Brandon Houston June 1, 2015
Why You Should Use Video to Give Your Leads Some TLC

Why You Should Use Video to Give Your Leads Some TLC

Marketers can take a lesson from nature, especially when they're embarking on a lead generation campaign.

Brandon Houston May 26, 2015
The 60 Best Explainer Videos

The 60 Best Explainer Videos

It almost goes without saying that video marketing is the newest darling of the digital advertising world.

Brandon Houston May 18, 2015
How Vidyard Harnessed the Power of Personalized Marketing Video

How Vidyard Harnessed the Power of Personalized Marketing Video

We all suffer from email overload sometimes, especially at certain times of year.

Brandon Houston May 4, 2015
Swimming with Sharks: How Our Client's Explainer Video Wowed 'Shark Tank' Producers

Swimming with Sharks: How Our Client's Explainer Video Wowed 'Shark Tank' Producers

We're always happy when our clients are pleased with the creative services we provide them, but it may be just a little more satisfying when our handiwork will be…

Brandon Houston April 27, 2015
Humor or Inspiration in Explainer Videos?

Humor or Inspiration in Explainer Videos?

You already know it's better to create an inspirational explainer video rather than to simply explain what your product does.

Brandon Houston April 20, 2015
How to Reach Your Target Audience Through Narrowcasting

How to Reach Your Target Audience Through Narrowcasting

Let's say you've created an e​-book to explain to buyers how to use a marketing platform.

Brandon Houston April 13, 2015