A Modern Marketer’s Video Gets Personal for the Holidays

By Andrew Angus on December 18, 2014

We all get Holiday emails this time of year from the businesses we support. How delightful! A company you enjoy working with is showing its appreciation and respect to YOU, their customers. Moreover, it’s a wonderful opportunity for businesses to stay top of mind as we prepare to go into Q1 and a new spending …

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What Makes Switch Video Different?

By Andrew Angus on December 4, 2014

Switch makes videos that help customers explain big ideas to target audiences, whether it’s highlighting a big problem, introducing a solution, or simply explaining how something works. Switch Video has helped hundreds of companies launch their products and services, from small startups to the biggest brands in the world, like LinkedIn, American Express, and Hewlett …

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How Switch Merge Increased CTR by 272%

By Andrew Angus on October 23, 2014

You’ve probably heard us talk about Switch Merge before – our technology for video merge. Like mail merge, but for video. In case you don’t quite remember what Switch Merge is, keep reading so I can refresh your memory.

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GrowthBeat Innovation Showdown – Here We Come!

By Andrew Angus on August 4, 2014

This is what Switch has been waiting for. Switch Merge has been nominated as one of eight finalists in this year’s 2014 GrowthBeat Innovation Showdown, whose competition included over 100 startups. The award aims to showcase the best companies with innovative products and ideas in the marketing technology sphere.

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Client Story: Trinity College School

By Andrew Angus on July 1, 2014

With Switch Merge, organizations like Trinity School College can now send out personalized video messages and increase email open rates as a result. The Switch Merge platform is effective for anyone, but especially useful for institutions with an important message to share.

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