How Vidyard Harnessed the Power of Personalized Marketing Video
We all suffer from email overload sometimes, especially at certain times of year.
Video and Personalization Go Better Together [Infographic]
Video and personalization are terms at the top of the marketing best practices list.
Marketers Can Learn From Facebook's Personalized Videos
Around Thanksgiving last year, Facebook rolled out "say thanks" videos, which enabled users to create a video thanking an individual friend for good times.
Surprising Ways to Use Video
Every day, video becomes a more valuable part of the marketer's toolkit.
A Modern Marketer’s Video Gets Personal for the Holidays
We all get Holiday emails this time of year from the businesses we support. How delightful! A company you enjoy working with is showing its appreciation and respect…
What Makes Switch Video Different?
Switch makes videos that help customers explain big ideas to target audiences, whether it’s highlighting a big problem, introducing a solution, or simply explaining…
How Switch Merge Increased CTR by 272%
You’ve probably heard us talk about Switch Merge before - our technology for video merge. Like mail merge, but for video. In case you don’t quite remember what…
Marketing in the Age of Hyper-Personalization: What it is & What You Need to Know
Personalization has become a key part of today’s marketing strategy. This has been true for a while now, but we’re actually talking about a different kind of…
GrowthBeat Innovation Showdown - Here We Come!
This is what Switch has been waiting for. Switch Merge has been nominated as one of eight finalists in this year’s 2014 GrowthBeat Innovation Showdown, whose…
Client Story: Trinity College School
With Switch Merge, organizations like Trinity School College can now send out personalized video messages and increase email open rates as a result. The Switch Merge…
Use Personalized Video in Email to Increase Conversions
Video is quickly becoming the most sought-after marketing channel.
Personalization + Switch Video is a Match Made in Marketing Heaven
We’re excited. Today we are proud to officially announce the release of Switch Merge, a new product. Think of it as “mail merge” for video. And it’s…