Metrics That Matter
There are many ways to measure the performance of your video that go beyond just views. While it’s easy to fixate on that number and rewarding to see it climb,…
Increase Conversion Rates with Video
For consumers, the digital stratosphere is rife with noise: web banners and retargeting and whitepapers – oh my! Coupled with the ways in which users consume…
Sales Funnel Videos Done Right
Video and your sales funnel can work hand-in-hand to drive great results. According to TechTarget, 65% of buyers will have already downloaded four to seven pieces…
10 ways video can transform your training regimen
Technology has made the creation and distribution of video so much easier and cost-effective than it used to be—and that represents a huge opportunity for employers.…
7 animated video trends to watch in 2017
All businesses are looking for successful ways to increase ROI on videos while developing unique marketing collateral for their companies. However, not all video…
Video and Personalization Go Better Together [Infographic]
Video and personalization are terms at the top of the marketing best practices list.
Creating a Kick Ass Video Marketing Strategy: Part 1
So you've decided to start a video marketing strategy.
Losing with Antiquated Marketing? Learn from Social Selling.
The buying process has been changing for some time, and sales needs to change along with it.