How Inbenta Increased Conversions by 20%

How Inbenta Increased Conversions by 20%

When companies have complicated services that speak to a wide variety of audiences, an explainer video can help convey their message in a clear and concise manner.…

Brandon Houston August 11, 2014
How Rypple Beat The Odds With Video Plays

How Rypple Beat The Odds With Video Plays

Most marketers will say that people don't watch long videos online anymore, at least when it comes to product or explainer videos.

Brandon Houston July 10, 2014
Client Story: Trinity College School

Client Story: Trinity College School

With Switch Merge, organizations like Trinity School College can now send out personalized video messages and increase email open rates as a result. The Switch Merge…

Brandon Houston July 1, 2014
3 Ways To Use Explainer Videos For Marketing

3 Ways To Use Explainer Videos For Marketing

Companies can use explainer videos to make conversions. Since animated video engages consumers quickly, viewers are more likely to watch the content entirely and…

Brandon Houston June 26, 2014
Create unique videos to guide the buyer's journey

Create unique videos to guide the buyer's journey

More than ever, executives are using video for their product research.

Brandon Houston May 8, 2014
Perfecting your video CTA

Perfecting your video CTA

As any experienced marketer knows, a call to action is an integral part of any successful marketing message.

Brandon Houston May 1, 2014
Reactivating Your Lead List with Video

Reactivating Your Lead List with Video

Video can help companies get old customers and prospects interested your services again.

Brandon Houston April 24, 2014
Could Video be Your New Sales Associate? [Infographic]

Could Video be Your New Sales Associate? [Infographic]

Video can be a powerful sales tool.  Our infographic provides the full story. It’s worth highlighting that in just two minutes, a video can provide consumers…

Brandon Houston March 20, 2014
9 Reasons To Have Multiple Explainer Videos on Your Website

9 Reasons To Have Multiple Explainer Videos on Your Website

1. Increased your conversion rates. When both large corporations and small companies employ more than one explainer video on their website, conversion rates increase…

Brandon Houston February 18, 2014

Switch Video's Top 15 Blog Posts

We dug into our stats to see which posts you liked the most since we started our blog. Below are the 15 posts that you read, shared and liked the most. How An Explainer…

Brandon Houston February 18, 2014
Visual Optimization: Why Video Messaging Trumps Text

Visual Optimization: Why Video Messaging Trumps Text

  Many companies and organizations still rely on the written word to get their messages across, but text may not be the best way to communicate with your audience.…

Brandon Houston January 30, 2014