5 Great Video Landing Pages

5 Great Video Landing Pages

Using video on a landing page can boost conversions 20 percent over plain text.

Brandon Houston December 2, 2014
Why Video is Essential for Marketing IT Products

Why Video is Essential for Marketing IT Products

For companies that have a product or service that's difficult to understand, video is an especially vital piece of your marketing strategy. If you have a cutting-edge…

Brandon Houston November 13, 2014
Facebook Becomes More Video-Friendly

Facebook Becomes More Video-Friendly

If you aren't uploading your marketing videos to Facebook, you’re missing out on an additional marketing content platform. Several recent changes on the social…

Brandon Houston November 4, 2014
Use Knovio to Make Videos for the Bottom of the Sales Funnel

Use Knovio to Make Videos for the Bottom of the Sales Funnel

Using free digital tools, companies can make videos that speak to a range of audiences. This can be especially useful for sales reps. Keep reading to learn more…

Brandon Houston October 21, 2014
Creating the Right Videos for Your Sales Funnel

Creating the Right Videos for Your Sales Funnel

The versatility of video makes it ideal for the entire sales funnel process. Keep reading to learn what kind of videos you will need for each part of the sales funnel.…

Brandon Houston October 16, 2014
What Switch Video & Planners Have In Common

What Switch Video & Planners Have In Common

On October 2nd our CEO and Founder, Andrew Angus, had the opportunity to speak at the Ontario Professional Planners Institute (OPPI) Conference for Healthy Communities…

Brandon Houston October 9, 2014
4 Reasons You Should Consider a Video Series

4 Reasons You Should Consider a Video Series

Despite what you may think, creating a video series is not hard to accomplish. If you’re already on the road to creating one video, creating a video series is…

Brandon Houston September 25, 2014
10 Different Ways to Use Your Explainer Video

10 Different Ways to Use Your Explainer Video

What do you do after you have created an explainer video? One of video’s best attributes is it’s versatility in use. Just because your video was made for a landing…

Brandon Houston September 23, 2014
Ways to Use Video: Creating an eBook Video Trailer

Ways to Use Video: Creating an eBook Video Trailer

Looking for more creative ways to use video marketing in your sales funnel? While video can contain content all on its own, you can also use it to promote other…

Brandon Houston September 9, 2014
4 Reasons Startups Need an Explainer Video

4 Reasons Startups Need an Explainer Video

Entrepreneurs typically struggle in the early stages of bringing their company into the marketplace, especially when the small business owner is also managing both…

Brandon Houston September 4, 2014
3 Ideas to Integrate Video in Lead Nurturing Campaigns

3 Ideas to Integrate Video in Lead Nurturing Campaigns

Lead nurturing is an important part of the sales funnel and video could be just the tool you need to successfully meet your goals. The nurturing stage is all about…

Brandon Houston September 2, 2014
3 Tips on Increasing Landing Page Conversions with Video

3 Tips on Increasing Landing Page Conversions with Video

Using video on a landing page can significantly increase conversions. People love watching video; it's short, engaging, and way more interesting than reading an…

Brandon Houston August 28, 2014
Marketing in the Age of Hyper-Personalization: What it is & What You Need to Know

Marketing in the Age of Hyper-Personalization: What it is & What You Need to Know

Personalization has become a key part of today’s marketing strategy. This has been true for a while now, but we’re actually talking about a different kind of…

Brandon Houston August 21, 2014
4 Story Ideas to Jumpstart Your Video Marketing Campaign

4 Story Ideas to Jumpstart Your Video Marketing Campaign

We know using animated video for storytelling can be one of the most compelling ways to draw attention to your products. Telling a story is a quick way to get people…

Brandon Houston August 14, 2014
Give Your Brand Personality With Video

Give Your Brand Personality With Video

One of the benefits of video is being able to show and share your personality. Whether you are looking to put a face to your company or simply demonstrate your company's…

Brandon Houston August 12, 2014