3 Ideas to Integrate Video in Lead Nurturing Campaigns
Lead nurturing is an important part of the sales funnel and video could be just the tool you need to successfully meet your goals. The nurturing stage is all about…
3 Tips on Increasing Landing Page Conversions with Video
Using video on a landing page can significantly increase conversions. People love watching video; it's short, engaging, and way more interesting than reading an…
Marketing in the Age of Hyper-Personalization: What it is & What You Need to Know
Personalization has become a key part of today’s marketing strategy. This has been true for a while now, but we’re actually talking about a different kind of…
4 Story Ideas to Jumpstart Your Video Marketing Campaign
We know using animated video for storytelling can be one of the most compelling ways to draw attention to your products. Telling a story is a quick way to get people…
Give Your Brand Personality With Video
One of the benefits of video is being able to show and share your personality. Whether you are looking to put a face to your company or simply demonstrate your company's…
Is Whiteboard Animation for You?
You probably know what whiteboard animation is, but do you know what it is all about? Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA),…
Using Video To Inspire Change
Video is a great way to tell your story, but more importantly video can inspire people to act. Nonprofits are increasingly turning to video to aid their fundraising…
How to Start a Video Marketing Plan
It might be tempting to jump in head first and do what your gut tells you to do when you're getting into the video marketing space. Making a video is so easy in…
Videos Outperform All Other Content on Facebook
Have you ever noticed the type of content businesses are posting on their Facebook page? In case you haven’t noticed, video content is slowly starting to invade…
How to Use Humor to Breathe Life in B2B Marketing
Many B2C companies know how to harness the power of humor in their video marketing campaigns. B2B marketing, on the other hand, is often pretty dry.
Why Using Video Throughout Your Marketing is Smart
Businesses that aren't using video as part of their content strategy are seriously missing out.
Why Video is the Future of Marketing
Ever realize how competitive the marketing industry has become?
Explainer Videos Increase Consumer Confidence
Product videos make users more confident about purchases.
Client Story: Trinity College School
With Switch Merge, organizations like Trinity School College can now send out personalized video messages and increase email open rates as a result. The Switch Merge…
3 Ways To Use Explainer Videos For Marketing
Companies can use explainer videos to make conversions. Since animated video engages consumers quickly, viewers are more likely to watch the content entirely and…
Why video is the right choice for your internal communications needs
More organizations are finding that explainer video could be the solution for their internal communications needs.