Video Marketing Infographic

  1. 1.8 Million Words is the value of one minute of video. – Dr. James McQuivey, Forrester [Click to Tweet]
  2. When marketers included a marketing or explainer video in an email, the click-through rate increased by 200% to 300%. – Forrester [Click to Tweet]
  3. Consumers who watch product videos are 85% more likely to buy products, compared to those who do not watch product videos. – TMG; We Capture [Click to Tweet]
  4. 39% of executives have called a vendor after seeing an online video. – Forbes [Click to Tweet]
  5. A video on the homepage increased CrazyEgg’s conversion by 64%. – [Click to Tweet]
  6. When marketers used the word “video” in an email subject line, open rates increase 7% to 13%. – Experian [Click to Tweet]
  7. 20% of your viewers will click away from a video in 10 seconds or fewer. You’ll lose about 1/3 of your viewers by 30 seconds, 45% of them by 1 minute and almost 60% by 2 minutes. – Visible Measures [Click to Tweet]