About the Book

In 60 seconds, Switch Video Founder and CEO Andrew Angus explains how to tell your company's story. In this book you will discover: how to simplify your company's story, how to use the dual coding theory, and how to better connect with your audience.

About the Author

Andrew Angus is the Founder and CEO of Switch Video. In the past five years, his company has helped 250 clients tell their story. They have worked in fourteen different countries and told stories in seven different languages. Angus is a mentor at FounderFuel, Rockstart, and a partner with Extreme Startups, where he helps young companies to find their stories in a crowded market place. He has run a business for most of his life, much to his mother's chagrin.