Looking for corporate video production or animated video production?
We have helped 100s of clients produce awesome, animated video campaigns that
combine story and message to create understanding and credibility.
Great Storytelling Drives Great Metrics
Switch is not your average creative agency. We are a long term partner to help you produce,
implement and track the success of your video project.
60% engagement guarantee
For a video to get results people need to watch it. We stand behind our work and promise that we will get results.
2 Versions for Split Testing
Can’t decide on the right call to action for your video? You should not be making that choice, your visitors should choose, we provide 2 versions of your video so you can split test.
Unlimited revisions
We want you to fall madly in love with your video. We want your team to love the video and we want your customers to love the video. We will stop at nothing to make sure we get the final result you want.
Featured Clients
“The team was very customer focused and proactive. The creative balance between my team and theirs was just right and we would gladly work with Switch Video again.”
– Jim Heim, Shire Pharmaceuticals
Studies show 58% increase in retention, dual coding theory the secret of animated video’s success.
Here’s how the dual-coding theory works: If you only stimulate the auditory sense, people retain a mere 10% of information. But when you stimulate both the auditory and visual senses, you end up with a retention rate of 68% (an increase in retention of 58%).
So why does this happen? It happens because when people are visual learners, images are necessary to help them understand the information. Auditory stimulation alone won’t cut it. But if someone is more of an auditory learner, then the words support the images. Images alone won’t do the trick.
Animated videos leverage dual coding to increase retention.
In a 60-second story, you want to combine audio and visual metaphors to not only reduce the amount of time it takes to tell the story, but to activate more long-term memory. When people retain information about who you are and what benefits you have to offer, the more likely they are to visit your website, click on a link, send you an e-mail, or give you a call.
Explain what you do … in 60 seconds
Are you having trouble simplifying your message and explaining who you are and why you’re
different? Or do you need a way to make a boring product or service engaging?
It’s easy to get lost in your own product or marketing, and lose track of how to communicate what
you do with your audience in a way that’s engaging. An explainer video will help you to:
- Bring your product to life and connect emotionally with viewers
- Tell your story in way that’s easy to remember
- Explain complex concepts to customers in a simple and effective way
- Come across as compelling and resourced in order to build credibility with prospects
- Convey your value proposition quickly and clearly
- Stand out from the competition with a video that explains what you do
So who is Switch Video?
The shorter answer is that we’re an explainer video company who has helped businesses and organizations like Amazon, IBM, HP, American Express, Bayer, Abbott, Edelman and Wunderman to clarify their message and simply and effectively explain who they are and what they do. That’s the shorter answer.
The longer answer is that we help businesses and organizations unlock their potential by taking their ideas and turning them into understandable stories they can share with the world. These are the stories that turn businesses from small companies operating in a basement to the next Dropbox or Facebook. Our mission is to help organizations like yours distill what they do into a simple message that connects with customers and unleashes the full potential of their idea, business, or product.
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Whether you need a video in 5 weeks or you’re just getting started with your research, we’re ready to help. Get in touch today to get a quote and schedule a FREE consultation.
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Switch was on top of the entire process, always sticking with time schedules, being out of the box, coming up with different ideas, and very patient. I highly recommend exploring this company. They are professional and fun, I wish I could be part of their team!
– Karin Dimant, Marketing Consultant, Power Offer
Everything is amazing and your team really rocks! Thanks so much. Would love to use you guys ongoing and promote the hell out of you.
– Scott Gerber, Founder, YEC
Our Proven, 5-step Process.
At Switch Video, we produce all of our explainer videos using a proven 5-phase process, from
the initial ideas and concepts, through to the final delivery.
1. Discovery
Upon completing our creative brief, we’ll start to develop initial concepts for your video.
2. Script Writing
A professional script writer drafts your script and works with you to review and make edits as necessary.
3. Storyboarding
A visual story is developed to help explain your message using colour, imagery and visual metaphor.
4. Animation & Review
The final review stage gives clients an opportunity to give feedback on transitions, timings and general animations.
5. Delivery
Your video is sent to post-production for final touches and then compiled in multiple formats.
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Whether you need a video in 5 weeks or you’re just getting started with your research, we’re ready to help. Get in touch today to get a quote and schedule a FREE consultation.
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Switch is very efficient and responsive. Their attention to detail was impressive and the storyboard review process was great.
– Mike Caplanis, Creative Director, LM&O Advertising
Their process is really easy to understand (5 simple steps), the online tools are great and easy to use, deadlines are clear, no bad surprises.
You won’t need to chase them on your project, as they’re very proactive and will keep you updated on a weekly basis.– Sara Feltesse, Specialist Regional Marketing Programs, AB Sciex
Our Three Promises to You
Switch Video is a customer service business. Our goal is to develop a great process for our clients that helps us to work together to get the best results possible. Ultimately we aim to exceed every clients expectations and have it all happen before the deadline!
To help guide us I developed 3 Promises that we make our clients so that they know what to expect from us.
We will set reasonable timelines and meet them.
We won’t promise what we can’t deliver.
We will keep you informed.
It is important to know where things stand, so we will keep you up to date.
We will complete all aspects of the job.
You won’t have to ask twice.
See for yourself.
Switch Video gets to work with some amazing clients and we’re fortunate to have the chance to
work with them and show off their new videos to you.
The entire process was smooth, easy and incredibly efficient. IBM is thrilled with the final product and the video is already blazing a trail through their organization as an example of what channel partners like Softchoice can do for their marketing initiatives.
– Andrea Malloni, Category Marketing Lead, Softchoice
The video has been working out very well, and it has been playing a critical role in communicating to our target audience on who we are and what we do.
– Janie Yu, Senior Associate, Fung Capital USA
It was a great experience! Switch Marketing surpassed our expectations and needs.
– Deb O’Grady, Enterprise Learning Architect, CSC
From the blog.
Learn about animation, video marketing and the related brain sciences.
Featured Video of the Week
TweetUp Simplified, June 14, 2013
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Have pricing questions?
We would love to help answer them for you. Tell us a bit about the project to help us get back to you sooner.
You can reach us a couple different ways:
By Phone: Call 1-800-991-0903
By Chat: You can also chat with us on the website
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